big is the growth platform for creators and businesses where everything works together. It answers comments and DMs for you, runs branching forms, and shares short links. Every lead lands in a following you own.

Forms, short links, and link in bio pages all ship today and feed the same following as your automations. More tools are on the way.

Yes, that is the point of one platform. A DM can carry a short link, the link can open a form, and the form fill lands on the same contact as the DM that started it.

Yes. big sends every reply and DM through the official Instagram API from Meta. No password sharing, no bots pretending to be you.

Nothing. They pass through untouched. No keyword means no reply, no DM, and no spam.

big starts free on the teeny plan. Paid plans start at $10 per month and scale with your audience.

Yes. Every fan who connects is yours: name, conversation, source post, tags. Followers belong to the platform. Your following belongs to you.

A connection is one Instagram account linked to your workspace. Every plan includes at least one; higher plans let you connect more, so one workspace can run automations across several accounts.

DM automation replies, comment automation replies, and form submissions all count against the same weekly cap shown on this page. Link clicks and page views are free and unlimited on every plan.